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Neo-Minimalist Packaging: Why Less Is More in Beauty Design

Why Are Beauty Brands Erasing Their Own Packaging

In an era flooded with visual noise, neo-minimalist packaging in the beauty industry is offering a breath of calm. Amid the clutter of color, claims, and complexity, brands that dare to do less are standing out more. Welcome to the age of Neo-Minimalism—where less isn’t just more, it’s more valuable.

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