What Is Packaging Strategy in Marketing?
Packaging strategy in marketing is more than just choosing a pretty design—it’s a calculated move to position your brand, please your customers, and grow your business. In the cosmetics world, the right packaging can elevate your product from ordinary to iconic.
Plastic Materials in Cosmetic Packaging: A Sustainable and Innovative Approach
A variety of plastics are utilized in cosmetic packaging, each offering distinct benefits in terms of durability, recyclability, and sustainability. OMI Plastic focuses on materials that meet eco-conscious standards while maintaining high-quality performance.